For business travel take it to the net
Researching a business trip once involved guidebooks and the advice of a handful of friend. But if corporate travel companies have their way, executives will soon be consulting social networking sites and a endless strema of stranger for the secrets of the road. Word of mouse is the latest trend in online travel planning, and a variety of corporate travel companies are settino up networking sites in hopes of becoming the dominant player – the facebook of corporate travel. Expedia and American express Business Travel are announcing their new offering this month. The surge of interest in social networking is mainly due to the time saving it represents “who has time for this? Aren’t they busy?” “But when you need information about a job or a trip to China, it opens up tools that weren’t available top ut a message out”. Somebody will come back to you. It is a utility and it saves you time. This is still at the very early stage and has yet to prove there is a real potential behind but, potentially, can change dramaticaly the habitus of executives travelling.















